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Fastest Growing Shopify Stores in the United States

Written by Diogo Matos Diogo Matos | Last updated on 16th September, 2025

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We analyzed all American Shopify stores in the world to find the ones with the highest traffic growth in 2025 compared to 2024. Read the full report.

# Name URL % Increase Total Increase Current Organic Search Traffic Chart
1 David Protein davidprotein.com 4190.0% 4,646,501 4,757,395
2 Conceive Plus® conceiveplus.com 1829.1% 3,970,833 4,187,927
3 Engelbert Strauss, INC. strauss.com 1010.6% 14,434,767 15,863,060
4 Four Seasons Studio fourseasons.studio 990.9% 2,178,510 2,398,362
5 Thorum thorum.com 882.1% 10,208,493 11,365,799
6 coffee brand coffee coffeebrandcoffee.com 880.2% 2,136,762 2,379,533
7 Huntington Watch huntingtonwatch.com 855.4% 1,654,959 1,848,422
8 Bouchard - The Dark Chocolate Experts bouchardchocolate.com 825.6% 1,150,603 1,289,963
9 The Niche Shop thenicheshop.co 787.6% 1,002,456 1,129,730
10 Real American Beer therealamerican.com 681.2% 1,648,280 1,890,257

(Scroll horizontally to see all data)

United States Shopify Trends in 2025

In 2025, American Shopify ecommerce stores are navigating a shifting digital landscape.

On average, Instagram accounts in this sector saw a weekly growth of 122.8 followers, with an average engagement rate of 2.71% — a sign that consumer interest remains strong on social media.

However, organic search performance declined, with traffic dropping by -26.2% across the industry. This suggests increased competition or reduced search visibility, which force SEO agencies to come up with new methods of bringing in Organic Traffic, such as ranking on AI models.

When it comes to paid channels, approximately 43.8% of stores have ran Meta ads at some point, and 38.8% have ran Meta ads this year.

How do American Shopify E-Commerce Stores perform in SEO?

In 2025, American Shopify e-commerce stores experienced a decline in organic search traffic by 26.2%. Despite this decrease in traffic, there was a slight positive growth of 4.5% in organic SERPs, suggesting that while fewer users are searching, those who do are finding relevant Shopify stores more easily.

Interestingly, the domain authority for these stores saw an unprecedented surge of 1411.2%, indicating that Shopify stores have greatly improved their online credibility and recognition. This boost in domain authority, however, has not corresponded with a high average PageRank, which stands at just 2.55 out of 10, pointing to possible disparities in page optimization efforts.

When categorizing the stores by SEO traffic, a majority of 45,927 stores receive less than 50k visitors per month. Meanwhile, 2,416 stores achieve traffic between 100k and 250k, and a smaller segment of 1,380 stores surpass the 250k visitor benchmark, showcasing the competitive nature of obtaining high organic traffic in the Shopify e-commerce space.

How do American Shopify E-Commerce Stores perform on Paid Media?

American Shopify E-commerce Stores have shown an intriguing shift in their paid media performance on platforms like Google and Meta. Despite a staggering 59.8% decrease in Google paid traffic growth in 2025, the cost associated with these Google Ads soared by an astonishing 16134.4%. This indicates that while fewer users are being drawn in by Google Ads, the expenditure to reach them has significantly increased, creating a challenging environment for stores relying heavily on this platform.

In 2025, 21.2% of Shopify stores utilized Google Ads, showing a more conservative approach given the rising costs and falling traffic returns. In contrast, a higher percentage of stores, 43.8%, opted for Meta Ads. This highlights a preference towards platforms where a broader audience can be targeted, perhaps due to better engagement rates or more favorable advertising costs.

Furthermore, 38.8% of these stores maintained active campaigns on Meta, suggesting sustained reliance on this platform. The data clearly reflects a strategic pivot among Shopify store owners to adapt their paid media efforts, opting for platforms with perceived better ROI in an ever-evolving e-commerce landscape.

21%
Stores running Google Search Ads

How do American Shopify E-Commerce Stores perform on Instagram?

American Shopify e-commerce stores continue to leverage Instagram as a powerful tool for driving traffic and growth. On average, these stores experience a weekly growth of 122.84 followers, which highlights the increasing significance of maintaining a robust presence on the platform. Despite the moderate average engagement rate of 0.03%, consistent posting, averaging nearly 3 posts per week, remains key in sustaining and expanding their audience.

When it comes to monthly Instagram traffic, the majority of stores are still in the nascent stages, with 17,468 stores attracting fewer than 10,000 visitors per month. However, there is a notable segment, 10,660 stores, pulling in between 10,000 and 50,000 visitors. This suggests that while many stores are still developing their Instagram strategies, a significant number are successfully tapping into larger audiences.

For those with more advanced strategies, Instagram proves even more fruitful. Stores attracting between 50,000 and 250,000 visitors per month are 5,571 cumulatively, with a high-performing group of 1,380 stores exceeding the 250,000 visitor mark. These figures indicate a promising trend where focused Instagram marketing efforts can substantially boost traffic and potentially drive sales for Shopify-based e-commerce businesses.

What's the average loading time for an American Shopify E-Commerce Store?

The average loading time for an American Shopify e-commerce store significantly impacts user experience and overall store performance. Notably, as of 2025, these stores have struggled with maintaining optimized performance, as reflected in their Google Lighthouse Performance Score of 58.51 out of 100. This score highlights the need for improvements in loading speed, a critical aspect considering that even minor delays can lead to potential revenue loss.

Despite the challenges faced in loading performance, Shopify stores in the US have fared better in the realm of SEO. The Google Lighthouse SEO Score for these stores stands at an impressive 91.87 out of 100. This high score suggests that even though the loading speed needs enhancement, these e-commerce sites are effectively optimized for search engines to maximize visibility and organic traffic.

In the context of growing e-commerce competition, there is a pressing need for American Shopify store owners to focus on accelerating their website loading times. This optimization, paired with their already strong SEO practices, can offer a competitive edge in the bustling e-commerce market.

59/100
Average Performance Score

How you can use this data

This list of fastest growing American Shopify ecommerce stores provides valuable insights for agency owners and marketers.

Use this data to analyze each store and identify emerging trends in the ecommerce sector, benchmark growth rates against competitors, and discover successful business models.

Understanding which stores are experiencing rapid growth can help inform your marketing strategy, product selection, and market positioning.

Whether you're an agency looking to partner with high-growth brands or a store owner seeking competitive intelligence, this curated list of top-performing American Shopify stores offers actionable market intelligence.

How was this data collected?

This report was created by analyzing over 400,000 ecommerce stores across the U.S., Canada, Europe, Australia, and New Zealand. We use a combination of web scraping and APIs to collect data from various sources.

We analyze these and other metric evolutions in order to bring you the most accurate and up-to-date information. This data then powers our lead generation algorithm.

All data is publicly available and collected in accordance with each platform's terms of service.

How do you measure growth?

For this report, we're calculating their total traffic in 2025 to far, and comparing it to their traffic in the same period of 2024. We're considering Google Organic Search Traffic for these calculations.

How accurate is this list?

I've personally tested the data against other tools and against live websites and it's accurate. This data drives decisions for agencies and service providers, meaning accuracy is critical.

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